Privacy Policy

GPG Management (“GPG Management,” “us,” our” or “we”) is committed to protecting your privacy. Our privacy policy, which applies to all Users of our Website and Service, is designed to explain the information we collect and how we use it to provide our services and give Users a better experience (“Privacy Policy”). Capitalized terms not defined in this Privacy Policy have the meanings given in our Terms of Use. This Privacy Policy is part of, and incorporated into, the Terms of Use. By accessing and using the Website and/or Service, you consent to our collection, storage, use and disclosure of your personal information and other information as described in this Privacy Policy.

 

Types of Information We Collect

We collect both “Personal Information” and “Anonymous Information” about our Users. Personal Information is information that can be used to contact or identify you, such as your full name, email address, phone number, street address as well as information that is linked to such information. Anonymous Information is information that cannot be used to contact or identify you and is not linked to information that can be used to do so. It includes passively collected information about your activities on the Website and Service, such as usage data, to the extent that information is not linked to your Personal Information.

Users can access and browse a major portion of the Website without disclosing Personal Information, although, like most websites, we may passively collect certain information from your devices, such as your IP address, browser and operating system information, unique device identifier (“UDID”), and other information about your browsing behavior and device.

 

Voluntarily Submitted Information 

We collect information that you voluntarily provide to us during your use of the Website and/or Service, including but not limited to, when you subscribe or apply to our listings, fill out the general contact form, schedule rent payments, and enter maintenance requests. Providing this information serves as consent to collect, retain, and utilize it as described herein.

 

Information Collected Via Technology

We may collect information from your use of the Website and Service, including your hardware model, browser type, operating system, Internet Protocol (IP) address and domain name. If you are using a mobile device, GPG Management may also receive your UDID, or another unique identifier, and mobile operating system. We may correlate this information with other Personal Information we have about you. We may also use tools such as cookies to gather information as well. “Cookies” are small pieces of information that a website sends to your device while you are viewing the website. We may use both session Cookies (which expire once you close your web browser), persistent Cookies (which stay on your device until you delete them) and third party Cookies (which are placed by a website from a domain other than ours) to provide you with a more personal and interactive experience. Persistent Cookies can be removed by following web browser help file directions.

We may use third party services, such as Google Analytics, to track and analyze online behavior data of Users. We do this to better understand how you use the Website and Service, with a view to offering improvements for all Users, and to tailor our business and marketing activities accordingly.

 

How We Use Your Information

Personal Information

We may use your Personal Information for the following representative purposes:

  •  Send communications and administrative emails

  • Process and act on information uploaded in order to process applications, consumer reports, and leases on our behalf, accept payments, and accept maintenance requests

  • Personalize and tailor the features, performance and support of the Website and Service

  • Send you promotional/marketing information, newsletters, offers or other information

  • Perform internal operations, including fraud detection

  • Analyze, benchmark and conduct research on User data and interactions with the Website or Service

 

Anonymous Information 

We may use Anonymous Information for the following representative purposes:

  • Perform internal operations on the Website

  • Improve the Website and Service and customize the User experience

  • Aggregate the information collected via Cookies to use in statistical analysis to help us track trends and analyze patterns

 

How We Share and Disclose Information

We know how important it is to keep your information confidential. We will not rent, sell or share your Personal Information with third parties except as specifically approved by you at the time of disclosure or under the circumstances described in this Privacy Policy.

If you do not want us to use or disclose Personal Information collected about you in the ways identified in this Privacy Policy, you may choose not to use the Website or provide your Personal Information at any time.

In addition to using the information collected by us for the purposes described in How We Use Your Information above, we may also share your information as described below. Please review our sharing policy closely, especially with respect to your Personal Information.

 

Service Providers 

We share Personal Information with vendors, consultants and other third party service providers who perform services on behalf of – and at the request of – GPG Management, including without limitation, companies that provide email services and host the Website and Service, process applications, consumer reports, and leases on our behalf, accept payments, and accept maintenance requests. GPG Management has selected companies who maintain high standards with respect to privacy and agree to use the Personal Information only to perform specific services on behalf of GPG Management and in accordance with the terms and conditions of this Privacy Policy.

 

Compliance with Laws, Law Enforcement and Safety 

We may disclose information we have collected about you if required to do so by law or if we, in our sole discretion, believe that disclosure is reasonable to comply with the law, requests or orders from law enforcement, or any legal process (whether or not such disclosure is required by applicable law), or to protect or defend GPG Management’s, or a third party’s, rights or property.

 

Aggregated Anonymous Information

Aggregated Anonymous Information is the combination of your Anonymous Information with the Anonymous Information of other Users (“Aggregated Anonymous Information”). Aggregated Anonymous Information does not allow you to be identified or contacted. We may share such Aggregated Anonymous Information with third parties.

 

Business Transactions 

We may share all or some of your Personal Information with any of our subsidiaries, joint venturers, or other companies under common control, in which case we will require them to honor this Privacy Policy. Additionally, in the event we undergo a business transition such as a merger, acquisition by another company, or sale of all or a portion of our assets, your Personal Information may be among the assets transferred. You acknowledge that such transfers may occur and are permitted by this Privacy Policy, and that any entity that acquires us, is merged with us or that acquires our assets may continue to process your Personal Information as set forth in this Privacy Policy.

 

Property Management

We may share all or some of your Personal Information with the entities which own or operate the property. These purposes may include but are not limited to, managing your payments and processing your maintenance requests.

 

Your Choices

By submitting Personal Information, you consent to receive certain communications from us. You may modify or opt out of receiving messages sent for marketing purposes, or certain other communications, by following the unsubscribe instructions in such messages. Please also note that despite any indicated marketing preferences, we may send you administrative emails regarding the Website or Service, including, for example, notices of updates to our Privacy Policy.

 

Updating Your Personal Information

During the transaction process, we will endeavour to permit you to review, change, or delete the information that you have submitted. We encourage you to update your information whenever it changes. You may ask to have the information in your account deleted, modified or removed by contacting us. You may revise your Personal Information by contacting us directly at [email protected]. However, please note that because we keep track of past payments, information relating to past payments may not be deleted. In some circumstances we are required by statute or regulation to retain certain records containing Personal Information. In those circumstances we will not be able to comply with your deletion request until our legal obligation to retain such records is completed. When we delete any information, it will be deleted from our active database, but may remain in our archives. We may retain your information for fraud detection or similar purposes. Note that if we have already disclosed some of your Personal Information to third parties, we cannot access that Personal Information any longer and cannot compel the deletion or modification of any such information by the parties to whom we have made those disclosures.

 

Children

This Website and Service are not directed to or intended for children under 18 years of age. We do not knowingly solicit, collect or maintain information from those we actually know are under 18, and no part of our Website or Service is targeted to attract anyone under 18. We also do not send email correspondence to anyone who advises that they are under the age of 18. If we later obtain actual knowledge that a User is under 18 years of age we will take steps to remove that User’s Personal Information from our systems. If you are the parent or guardian of a child whom you believe has disclosed Personal Information to us, please contact us at [email protected] so that we may delete and remove such information from our system.

 

Security and Data Retention

We are very concerned with safeguarding your information. We employ reasonable administrative, physical and electronic measures designed to protect your information from unauthorised access. If you make a payment through the Website, you may be directed to a third party website for payment processing or verification; the policies of such third party website, including their privacy policy, may apply to the processing of your transaction. We cannot be responsible for the policies or security of any third parties. You are responsible for choosing a secure password to access those portions of the Website and any third party website that require password authentication. You must keep your password safe and secure; we recommend and may require that you change your password from time to time. We shall not be responsible for actions taken with your password and you agree to hold harmless and indemnify us from any damage or liability arising from the misuse or disclosure of your password.

We will make any legally required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal data” (as defined in applicable state statutes on security breach notification) to you via email, a conspicuous posting on the Website, or as mandated by law in the most expedient time possible and without unreasonable delay, consistent with: (i) the legitimate needs of law enforcement, our information security team, and third party service providers such as, without limitation, credit card processors, legal counsel, and hosting and cloud services; or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system. Although guaranteed security does not exist either on or off the Internet, we make commercially reasonable efforts to make the collection and security of such information consistent with this Privacy Policy and all applicable laws and regulations. Your consent to such purpose remains valid after termination of our relationship with you.

 

Changes to Our Privacy Policy

We reserve the right to change, modify, add or remove portions of this Privacy Policy at any time and without prior notice, and any changes will become effective immediately upon being posted unless we advise you otherwise. However, we will not use your Personal Information in a way that is adverse and materially different from the uses described in this Privacy Policy without giving you an opportunity to opt out. Your continued use of the Website and Service after this Privacy Policy has been amended or modified shall demonstrate your continued acceptance of and consent to the terms and conditions of the Privacy Policy, as amended. You may contact us at the information listed in Contact Us below if you wish to discuss this Privacy Policy or our continued use of the information you have submitted to us. We encourage you to bookmark this webpage and review this Privacy Policy regularly.

 

Contact Us

If you have any questions regarding our Privacy Policy, you can call us at 212-288-1999 or contact us via email at [email protected] or write to us at GPG Management, 136 East 57th Street, New York, NY 10022.